Their filters feel more professional and more refined than the filters in Instagram (which are just awful, honestly).
So when you see people on Instagram tagging their posts with #VSCO, this means they used the VSCO Cam app to process their photo.
After hundreds of hours of research, calibration & testing, I’m thrilled to share my free pack of Lightroom presets, the NATE CAM Starter Pack.
Of course, it would be impossible to create an exact replication of VSCO cam filters in Lightroom. Well, for a numbers of reasons, including the proprietary, self-contained nature of the VSCO Cam app and the nature of raw conversion inside of Lightroom.
So if you want VSCO Cam filters, you can only get those from VSCO.
If you don’t already use it, I would encourage you try it out and purchase some of their outstanding preset packs (NOTE: I’m not affiliated with VSCO in any way - just a fan).
Mobile photographers like VSCO Cam in large part due to the beautiful presets it offers.
It essentially squishes the image into the center of the histogram.
It also has very muted colors, especially in the reds.
It really captures the aesthetic of the Fuji Professional negative films, like Fuji 160, but with a cooler palette.
It gives photos a “clean” look, with crisp, bluish-green shadows and lots of push in the mid-tones.
It works well in a lot of situations, but I especially like it’s effect on skin tones.